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Sony senior level: PS VR bookings exceed expectation

by Stella Yan   on Mar-25-16 14:06

PlayStation European CEO Jim Ryan expressed satisfaction with the price of PlayStation VR. He also indicated that PS VR bookings have exceeded the expectation.


Sony senior level: PS VR bookings exceed expectation

When being interviewed by foreign media MCV, Jim Ryan mentioned that he is pleased with PlayStation VR.

‘I am very satisfied with the price. Obviously, we have considered carefully of the price. We always want to show the excellent value of our products. We believe we have achieved it.’

The price of PS VR is 399 dollars which is largely lower than its competitors Oculus Rift priced 599 dollars and HTC Vive priced 799 dollars.

When being asked about the assurance of supply, Ryan did not directly reply.

‘It’s hard to say, the pre-order information is very excited. We will not pay much attention to the booking volumes within 24 hours to predict whether or not we will succeed. But we could say that the pre-order condition at the initial stage has exceeded our expectations. Therefore, it might predict high wholly demand and the first demand'.

The first pre-order booking in Amazon in America has been sold out in 5 minutes. The second booking after that also has been sold out in 22 minutes.